Minimal JavaScript.
Your menu, hours and story are written into the HTML. The essentials are readable without running scripts, so crawlers and AI agents can get straight to the content.
Townlane websites.
Readable by AI.
Restaurant websites with character. Built for your guests, and for the search engines and AI assistants helping them find you.
TOWNLANE STREET
Three places. Three personalities. Step inside.
Fictional concepts · AI-generated imagerySee what makes it AI-friendly ↓
Good food deserves
to be found.
We make your website easy for search engines and AI agents to read. Six practical optimizations put your menu, your hours and your story within reach.
Structured restaurant facts.
We embed schema.org data in JSON-LD to identify your restaurant, menu, hours and location in a format search engines and AI agents can understand.
A welcome for AI crawlers.
Clear robots.txt rules welcome search and AI crawlers and point them to your sitemap. Your public information is open to discovery.
A sitemap that stays current.
Your sitemap lists each public page and its last-modified date, helping crawlers see what changed and which pages to revisit.
Lighter WebP photos.
WebP keeps your photography light to download. Pages load efficiently for guests and are easier for compatible crawlers and AI tools to retrieve.
Updates announced with IndexNow.
When a page changes, IndexNow notifies participating search engines so they can pick up the update sooner. It is a prompt to revisit, not a promise of instant indexing.
What a guest sees
What an assistant reads
schema.orgRestaurant
- Name
- Sève
- Cuisine
- Seasonal bistro
- Address
- 12 Example Lane · Fictional neighborhood
- Open
- Wed–Sun 17:00–22:00
- Closed
- Mon, Tue
- Prices
- $12–$38
- Menu
- 8 dishes, all priced in CAD
- Booking
- Reserve a table
Written from the page itself. Nothing guessed.
13 checks.
Your site and ours.
- Search engines and AI assistants may read it
- Readable without JavaScript
- Menu as text, not a PDF or a picture
- Prices in the text
- Opening hours in the text
- Opening hours in structured data
- Address, phone and location in structured data
- Title and picture for shared links
- Restaurant name in the page title and main heading
- Sitemap with update dates
- Secure HTTPS connection
- Home page under 2.5 MB
- Every link and button has a name
Before you decide, we run the same check on your current website and on the one we prepared, and show you both results side by side. It measures what search engines and AI assistants can read. No one can honestly promise a ranking, and we won’t.
From first hello
to opening day.
A small team. A direct conversation.
And a place for your opinion at every step.
We listen.
Your place, your guests, your ambitions. We start with what makes you, you.
THE ESSENTIALS
Your story
Your atmosphere
Your next chapter
We imagine.
A visual direction with its own voice. Type, colour and composition, made for you.
Aa Bb.
We refine.
You explore the site. We work through your feedback and check the details on mobile.
A little more you.
Doors open.
Your approval, then launch. We announce your pages to search engines and stay close after opening day.
OPENYour new address.
Small by choice.
Careful by nature.
Townlane brings design and engineering to the same table. Founded by senior engineers with experience at Meta and Pinterest, we make thoughtful websites for independent restaurants, built as carefully for search engines and AI assistants as for guests.
Can you redesign our existing website?
Yes. We start by understanding what works, what is missing, and the character you want to bring online.
Will this put us at the top of Google?
No one can honestly promise a ranking, and we won’t. What we promise is a site search engines and AI assistants can read: your menu, hours, address and booking link. And we show you the check.
Can ChatGPT and other AI assistants read our site?
Yes. Assistants that look things up for a guest are welcome on every site we build, and they find your menu, hours and booking link as text and structured data rather than inside a PDF or a picture.
What about reservations and ordering?
We can make your existing reservation or ordering service easy to reach. Any custom integration is scoped separately.
How much does a website cost?
We define the scope and quote for your restaurant before starting. Tell us what you have in mind.
There is room for your story
Your place
on our street?
Tell us about the place you've created.
We'll take it from there.
You can also email us directly:
peter@townlane.ca